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Lalgy Advertisers are more concentrated on media buying. Marketing is more than what you imagine. It is all about visibility and reaching a targeted audience. We provides advertising, media, marketing communications, public relations (PR), event organization and other services to help businesses and organizations raise awareness, sell products and services, and create dynamic brands.
Advertising should reflect the qualities of the product you are planning to sell. Lalgy will work as a mirror to reflect and project the qualities of your products to the customers. Our services will vary from idea generation to implementation. Our Ad creatives are free of cost for regular clients based on the media strategy. We provide best ad space based on the media strategy at a minimum cost. Multimedia, print, and radio campaigns are provided to clients at the best price compared to other agencies.
We do market research, planning and budgeting advertising, coordinating multichannel marketing campaign. We offer services like Ad campaigns, social media management, content creation, graphic design, strategic planning, TV/web/radio commercials.
We can help our clients to develop their brand, gain professional expertise, expand company’s reach and improve brand’s image. Our agency place your creative advertising materials in the most optimal locations, whether they're printed or digital. We can provide recommendations on timing and amount your company should spend for the best results when it comes to marketing your product or service.
Newspaper display advertising is a form of newspaper advertisement - where the advertisement appears alongside regular editorial content. Display ads are generally used by businesses and corporations towards promotion of their goods and services and are generally for larger budget clients. Display ads appear in all sections of the newspaper except the editorial page, obituary page, and classified section.
These ads can span across multiple columns - and can even cover full page, half page, quarter page or other custom sizes. They are designed in high resolution coloured and black/white formats providing higher visibility for the mass audiences of newspapers. For many major newspapers in developing markets, display ads play a significant role in subsidizing the cost of the published newspaper.
Newspaper display ads are different from the regular "display ads" terminology, which is commonly referred to as advertisements placed on the internet in banner and other rich media format.
Television advertising refers to the process of creating and airing commercials on television with the aim to promote a product or service. TV advertising is one of the most common and effective ways to reach consumers. This is because it offers a wide reach, frequency, and impact. While OTTs and digital content are now competing for attention with the TV industry, TVs are still the dominant medium for advertising. In fact, an average person spends around 4 hours watching TV each day. This provides advertisers with many opportunities to get their message in front of potential customers. Television advertising works by interrupting the programming that viewers are trying to watch. Most commercials are between 15 to 60 seconds, which means they can be quite intrusive as multiple ads are typically aired during a single TV show. While this may seem like a negative aspect for television users, it’s actually one of the things that help TV channels make money. There are many different ways to create a television commercial. Advertisers can produce their own ads or work with an advertising agency and production house to develop the creative. Once the commercial is created, it needs to be scheduled on a TV channel. This is typically done through an advertising agency or media buying firm. The cost of airing a commercial on TV can vary widely depending on the time of day, day of the week, ad length, show’s rating and the channel that it airs on.
Radio Advertising is one of the most preferred advertising medium. Radio broadcasts have been called the theater of the mind, and advertising fuels the media. The benefits of using radio for advertising are many, ranging from its effectiveness to its low cost. Radio is an intimate form of advertising. Many people listen alone, such as when jogging or driving. Listeners develop strong relationships with their favorite stations, identifying with the music and bonding with on-air personalities. No matter whether you advertise with an all-sport or a classic rock format, stations know the audience demographics. Your advertising reaches the gender, age and economic status you target. Because advertising on local radio broadcasts is not very expensive, it is more cost-effective than television commercials, print advertising and direct mail. Radio advertising works as an everywhere medium. Consumers don’t have to be in front of their television or at their computer. They don’t have to acquire a magazine or newspaper, locate their eyeglasses or even know how to read. Radio stations offer a variety of promotional activities that support your advertising. The station becomes a partner in your success, allowing you to give away promotional items with your name and logo, be live on-air and even hold broadcasts from your place of business.